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ITV defends Kanye muting
By Chris Cooke | Published on Friday 27 February 2015
ITV has defended its decision to mute out all the bad words uttered during Kanye West’s BRITs set on Wednesday night, even though that meant muting out the majority of the performance. The muting occurred even though West’s appearance took place about ten minutes after the 9pm watershed, possibly because of his repeated use of the n-word rather than the occasional “shit” or “fuck”.
After many criticised the muting, which made West’s much hyped appearance at the awards show a pretty pointless experience for those watching at home, ITV said yesterday: “ITV took the decision to use an audio mute during the performance. The BRITs is broadcast live on ITV from 8pm to a wide audience. We have operated a short time delay as standard practice for some years on the show, to allow us to mute language that may be inappropriate for that wide audience, and elected to do so in this case, given the performance took place shortly after the 9pm watershed”.
Though if ITV has a system in place to protect its viewing audience from the trauma of bad content, why wasn’t it muting all of Ant & Dec’s terrible gags?