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Business News Media
Kerrang! launches new website
By Andy Malt | Published on Tuesday 8 April 2014
Kerrang! yesterday launched a brand new website, which has the unique selling point of being much better than the old one. Good news for the five million people who apparently visit it each month. The site is overseen by News and Digital Editor John Longbottom, with Contributing Digital Editor Emily Carter.
Discussing the new site, overall K! editor James McMahon said: “Our new website offers fun and informative content that our loyal community can share and enjoy together. We can react to breaking news and share exclusive content quicker than ever before. Throw in the opportunity to stream Kerrang! TV and Radio via the site, and you’ve got the essential multi-platform hub for all young minded rock fans! Kerrang!’s world just got a hell of a lot bigger”.
Publisher David Bostock added: “We’re really proud of the new site, it will enable clients to serve advertising messages targeted by device, region and channel as well as delivering clickable skins, high impact billboards, double MPUs and homepage to site-wide takeovers. We’re looking forward to working with partners looking on cross-platform commercial solutions and branded native advertising content”.
Mmmm, double MPUs. Take a look for yourself here.