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Agency Group appoints Paul Conroy
By Andy Malt | Published on Friday 30 May 2014
The Agency Group has announced the recruitment of one-time Ferret Music boss Paul Conroy, who was most recently CEO of Dyrdek Enterprises in LA (so not the one-time Virgin UK chief Paul Conroy, just in case you wondered). In his new job at the mega-booking agency he’ll take the newly created role of Chief Strategy and Revenue Officer.
Confirming the hire, CEO of The Agency Group’s US operations, Natalia Nastaskin said: “Paul’s proven experience transcends industry-specific boundaries, making his list of relationships exceptionally robust and ever-relevant in our rapidly evolving business. As we work to develop more diverse revenue opportunities for our artists, both within and outside of our core business of live music, Paul’s creative deal-making, vast knowledge of media, and proven asset-building strategies will enable us to bring limitless opportunities to our roster of artists and creators”.
Conroy himself added: “I would like to first thank Rob Dyrdek, Geoff Taylor, and everyone at Dyrdek Enterprises for over three years of remarkable business and friendship. Throughout my 20 year career I am fortunate to have built a vast network as a result of my time spent serving as an executive in the diverse industries of music, action sports and most recently in broadcast/digital media. This role with The Agency Group empowers me to continue and expand upon my collaboration with the significant and trusted relationships that I have developed”.
He continued: “As brands, start-ups, and content curators strategically increase their appetite for alignment with influential artists and media platforms, there are vast opportunities for progressive and targeted synergies with our artists and event properties. These opportunities become increasingly more relevant as consumers shift their content consumption further into digital, streaming, gaming and mobile. This underscores the inherent value proposition that The Agency Group provides: methodically building an artist’s live career trajectory and doing so while creating a robust promotional initiative to enable the artist to generate revenue across platforms”.
And then everyone just stood quietly and thought about that for a while.
