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Andrew Daw promoted to Senior Vice President of Universal Strategic Marketing
By Andy Malt | Published on Wednesday 4 September 2013
Universal Music’s international division has appointed Andrew Daw as its new Senior Vice President of Universal Strategic Marketing, which will see him manage the major’s non-classical catalogue and audiovisual releases and catalogue licensing globally.
Daw has been Vice President of USM since 2011, and will continue to report to President of Global Marketing Andrew Kronfield, who told CMU: “Andrew has delivered many successes for our catalogue artists over the last few years. He knows this crucial part of our business inside out and so I’m delighted that he’s taking on this new role”.
Daw added: “I’m humbled by the responsibility given to me by [UMG boss] Lucian [Grainge], [Universal Music International chief] Max [Hole] and Andrew in managing our incredible catalogue and ensuring that we remain the industry benchmark in strategic marketing, driven by the best team delivering the best results”.