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Digital
Chirpify raises funding, launches MP3 sale functionality
By CMU Editorial | Published on Monday 30 April 2012
A tech company called Chirpify has announced it has secured $1.3 million in funding, as it launches a new platform that will enable rights owners to sell digital content via Twitter.
The new platform makes it possible to do SMS-style transactions over the micro-blogging platform. A seller simply tweets info about their product with a Chirpify link, interested buyers then just tweet back BUY, their account is charged (via PayPal), and they get a DM with a link to whatever they have bought.
According to The Next Web, in pilots the return tweet usually contained a voucher redeemable for a physical product, though Chirpify has just added an extra function so that artists and labels can provide a link to a bit of digital content in the return DM. Simple – assuming security issues have been covered by the start-up.
Amongst those who reckon the Twitter payment platform has potential are Voyager Capital and individual investors Ryan Holmes (HootSuite CEO), Andy Liu (BuddyTV CEO) and Rudy Gadre (former Facebook exec), who have all reportedly contributed to the $1.3 million funding round.
