Brands & Merch

Claymated Eminem to sell ice tea during Super Bowl

By | Published on Tuesday 1 February 2011


Eminem is the latest US celebrity to appear in a commercial for the Lipton Brisk iced tea brand in America. Well, I say “appear”, according to the New York Post the rapper will receive $8 million for allowing a claymation version of himself to feature in the ad, which is likely to debut during the mega-telly-viewing fest which is this weekend’s Super Bowl. Nice (no) work if you can get it.

Ozzy Osbourne is among the celebs who have previously appeared the animated Lipton Brisk ads. He will also appear in the commercial breaks during the Super Bowl this year in a new ad spot for Best Buy, which also features that Justin Bieber tyke.