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Former EMI SVP joins Atlantic
By CMU Editorial | Published on Wednesday 2 December 2009
Warner Music yesterday announced the appointment of Mark Terry to the job of General Manager for Atlantic Records UK. Terry began his career within the Warner Music empire, but is better known for his time at EMI. There he rose to the role of General Manager in the major’s Virgin division, before becoming SVP UK A&R for that strange phenomenon that is post-Terra Firma EMI. He left there last year.
In his new role he will oversee marketing, digital, press and creative activities at Atlantic UK, reporting to the Warner division’s chairman Max Lousada, who told CMU: “Mark is a seasoned executive who brings an incredible breadth of creativity and strategic thinking to Atlantic Records UK, and whose considerable experience will be extremely valuable in helping to devise high-impact campaigns for the world-class UK and US acts on our roster”.
Terry himself added: “I’m very excited to be joining Atlantic Records UK at this particular time and look forward to working alongside Max and the Atlantic team as we take the label to even greater heights”.