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Friday at the Great Escape conference
By CMU Editorial | Published on Friday 12 May 2023
Today’s CMU+TGE focus is music and the creator economy, presented in association with Songkick. Tapping into CMU Insights research, this morning we provided an overview of the wider creator economy in 2023, and discussed where music and music-makers fit into all that.
We then dissected and discussed the growing number of tools, platforms and marketplaces being used by creators of music to write, record and iterate music, to facilitate collaborations, and to generate new income from their creative expertise.
This afternoon, we’ll review the digital tools and platforms that help frontline artists – and other creators in and beyond music – to grow their fanbases and monetise the fan relationship. Plus, what can the music community learn from online creators on YouTube, TikTok and Instagram, and what can the online creators learn from the music industry?
Among those joining the discussions will be Alex Lee Thomson from Green House Group, Corbyn Asbury from YouTube, George James from Be-Hookd Digital, Stephanie Adamu from Empire, Lucy von Hagen from Playliveartist, and Rhia Patel from Songkick.
All of this happens in Conference 1 at the Leonardo Royal Waterfront hotel.
And don’t forget, there is also a packed programme of panels, workshops, parties and networking events presented by TGE’s industry partners. Check out the official TGE app for more information on all of those.