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Legal
Gaga sues over trademark registration
By CMU Editorial | Published on Thursday 29 September 2011
While Lady Gaga may have failed to seize ownership of the dot org domain name using her moniker, she presumably reckons she has a better case for stopping a US firm from registering her stage name as a trademark in the make-up and, erm, bauble market.
Gaga is suing Excite Worldwide, claiming that the company is trying to cash in on her reputation by registering the trademarks, which it did, she says, without her permission.
The trademark applications are actually still going through the motions, and presumably Gaga plans to raise an objection with the US Trademark Office as well as possibly suing for damages. The lawsuit apparently also claims that Excite is interfering with her own efforts to register a range of Gaga trademarks.