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HMV’s flagship store to become a Sports Direct

By | Published on Friday 28 June 2013


HMV’s flagship Oxford Street store, which has been open since 1984, is to become a new branch of discount sporting goods chain Sports Direct, according to The Telegraph. The paper says that Sports Direct has paid £5 million to take on the lease from HMV’s new owner, Hilco.

However, this does not mean the music brand is disappearing from London’s most famous shopping street – it is also reported that Hilco has now confirmed that previously mooted deal to move HMV back to its original smaller Oxford Street unit, currently occupied by Footlocker.