Business News Deals Labels & Publishers Live Business

Live Nation allies with Universal on new China-based dance label

By | Published on Friday 27 May 2022

Live Nation logo

A record label recently launched by the Asian electronic music division of live music giant Live Nation – Fabled Records – has announced a partnership with Universal Music. More specifically, the new alliance is with Universal divisions Astralwerks and the recently launched Capitol Records China.

Although generally not involved so much in the recordings side of the business, Live Nation is very active in artist management, and the new label has spun off from its Hong Kong-based management agency Dancing Dragon, which works with a number of Chinese dance artists and producers.

Under the new deal, Universal will support the release, marketing and distribution of the new label’s records on a global basis, with Capitol Records China leading things domestically, and the dance music focused Astralwerks internationally.

Confirming the deal, Jim Wong, who heads up Live Nation Electronic Asia – and its Dancing Dragon Management and Fabled Records businesses – says: “Fabled Records and our whole division at LNEA are committed to bringing the best artists and music from Greater China to the global stage. There is no better way to achieve this than through our partnership with the team at Astralwerks, the team at Capitol Records China and the rest of Universal Music Group’s international divisions”.

Meanwhile, Capitol Records China General Manager Tom Tang says: “The recent launch of Capitol Records China, the first Asian division of the iconic label, is dedicated to bringing the best Chinese artists and music creativity to an international stage through explorations of diverse styles and genres. Electronic dance music is something we are actively observing, and has been nothing short of captivating with rapid growth in popularity and scale”.

“We are delighted to partner with Fabled Records”, he goes on, “to support the showcasing of the label’s impressive catalogue of talented rising Chinese EDM stars to a global audience, highlighting China’s authentic trending music culture”.

And Astralwerks President Toby Andrew adds: “We’re very excited to work alongside Tom and the team at Capitol Records China, whilst expanding the reach of Astralwerks Asia through this innovative partnership with Jim and the team at Live Nation. We can’t wait to get started working with Fabled Records’s roster of incredible artists”.