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Media
Mirror to launch 3am gossip website
By CMU Editorial | Published on Friday 31 July 2009
The Daily Mirror is launching a new website built around its 3am gossip column, possibly in a bid to replicate the success of TMZ.com in the US, the celebrity gossip site which, of course, has enjoyed growing success this year, not least as a result of it breaking the ‘Jacko is dead’ story. The Mirror Group hope their site will have a different voice to some of the existing gossip sites, more inline with the 3am column in the paper itself.