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Brands & Merch
MMF event to bring band and brand managers together
By CMU Editorial | Published on Monday 31 January 2011
The Music Managers’ Forum has announced a seminar event aiming to bring together artist managers and some key brand marketing people to discuss the state of music sponsorship, and how brands might better work directly with artists, large or small.
The event is being staged in association with brand partnerships agency Genuine, and brands expected to be represented include Fiat, Jack Daniels and Coke drinks Relentless and Burn. It is an invite only event aiming to, and I quote, “promote a free exchange of ideas between brands and artist managers”.
