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Business News Industry People Media
More appointments at Bauer Radio
By Chris Cooke | Published on Tuesday 22 October 2013
More rejigs at Bauer Media’s local radio division, where Cath Ellington has been promoted to the new role of Group Commercial Director for what the media company calls its Place network of stations in the North of England and Scotland. She will report into the recently appointed Group MD for the same unit, Graham Bryce, and will takeover responsibility for all local commercial revenues.
Elsewhere Steve King has been appointed as Business Development Director for Bauer Radio in general, working across the firm’s radio business to “deepen the engagement of Bauer’s audiences through the widening of their events strategy and the development of new-to-radio on and off-air projects”. Which sounds like fun.
Bauer Radio chief Dee Ford told CMU: “Cath Ellington has achieved considerable recent success in revitalising [Newcastle-based] Metro Radio, increasing audiences and revenues, and brings an outstanding track record, fantastic commercial acumen and a wealth of experience to this new role. Steve King is one of Bauer’s most experienced and successful leaders and his drive, ambition and ideas for new revenue growth, which underpinned the enviable performance at our stations in the North West, will now be used to great effect across our whole radio portfolio. I have never been more confident that Place is in great hands”.
