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Brands & Merch
Music Tee arrives in UK
By CMU Editorial | Published on Monday 7 June 2010
The Music Tee – previously mentioned here in reference to Mos Def’s t-shirt release – is coming to the UK. As previously reported, the Music Tee combines digital music with a physical product, in that you get a t-shirt with an album’s artwork on it and a code which lets you download the tracks that appear on said long player. Amanda Blank and The Plasticines have also released Music Tees in the US.
The product will launch in the UK this week at Selfridges in London with an in-store from Daisy Dares You. The Daisy Dares You Music Tee will be a pre-release of her debut album, ‘Rush’.
Music Tee President Jeremy Wineberg told CMU: “The Music Tee has been a phenomenal success in the US by giving artists a new platform to distribute their music. We continue to sign new major labels and content providers each day. For the UK launch we wanted to introduce fresh artists and will be kicking off with The Daisy Dares You Music Tee arriving in June. We are excited about engaging music and fashion fans in the UK while continuing to grow our collection of compelling artists”.