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MusicTank publish digital report

By | Published on Tuesday 10 March 2009

MusicTank will today publish a new report called ‘Let’s Sell Recorded Music’, which follows up those previously reported Think Tank debates held under than banner last Autumn.

The debates, involving representatives from the music industry, internet service providers and mobile networks, digital music service providers and government, looked at recent, current and future developments in digital music, at what digital services engage consumers while offering decent rewards to content owners, at how those services relate to and impact on each other, and at how legit licensed music services can compete – or not – with free illegal music services, with or without stepped up anti-piracy measures.

The new report will provide a summary of those panel discussions, and then state the case for more research into new digital music services and models, recommending more consumer testing and maybe even a government-set timeline to motivate more development investment and cross-industry collaboration in the digital music domain.

Collaboration is key, of course, and the report recommends the Memorandum Of Understanding reached between the record companies and ISPs last year be continued and developed to ensure workable ways to combat illegal file sharing are found, and that compelling new digital music services are developed. That said, relations between the labels and net firms are still rather tense, and with the government’s recent Digital Britain report a lot less severe than expected with regards the ISPs duty to combat online piracy, it remains to be seen if the partnership created by the MoU achieves much in either the short or long term.

Announcing the new report, MusicTank Associate Director Sam Shemtob told CMU: “Music rights holders – the canaries in the mine of the creative industries – are now focused on working with ISPs to offer fans legitimate alternatives to file sharing. MusicTank believes that only by building on the dialogue fostered by the MoU process, encouraging increased collaboration and road-testing different models, will the foundations be laid for compelling alternatives to be built upon”.

MusicTank Chair Keith Harris added: “MusicTank has become an important instrument for facilitating discussion on the music business issues of the day. This report will help focus the arguments between the main stakeholders on the key subject of solutions to the file sharing dilemma”.

The report is available for free from this here link:
www.musictank.co.uk/reports/filesharing/for-free



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