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MusicTank to focus on piracy site advertisers

By | Published on Wednesday 1 May 2013


The next MusicTank Think Tank event will throw the spotlight on one of the music industry’s biggest piracy gripes of recent times, the presence of advertising on file-sharing sites, sometimes from major companies who are unknowingly providing income to piracy enablers through web advertising networks.

The session will look at how prevalent the problem is and what can be done about it, and will consider whether this is an element of the never-ending battle against online piracy where success is more realistic.

The session will be keynoted by singer songwriter David Lowery, of bands Cracker and Camper Van Beethoven, whose recent online postings on the topic on The Trichordist have increased awareness of this particular element of the piracy debate. He will be joined by Google’s UK Policy Manager Theo Bertram, this also being the element of the anti-piracy battle that the web giant seems most willing to help the content industries fight.

Commenting on the planned event, MusicTank chief Keith Harris told CMU: “Ad-sponsored piracy has a debilitating effect on both growth of the legitimate online market and the livelihoods of creators. In 2013, it seems somewhat amazing that advertising from major corporations is still being served to unlicensed music services – especially when, in theory, creative and tech businesses could pragmatically and constructively tackle the practice. MusicTank is delighted to announce such expert speakers as David and Theo to discuss this contentious issue and we look forward to a constructive and informative debate”.

The event takes place on 28 May in London, at the University Of Westminster’s Fyvie Hall on Regent Street. Tickets are available now via this link.