Digital

MUZU launch new jukebox service

By | Published on Friday 26 February 2010

MUZU this week launched a new jukebox service which makes it easier to navigate, playlist and play music from the video service’s vast catalogue. In particular, the new service recommends videos based around your initial artist choice (in a Pandora stylee), and then allows users to search the MUZU catalogue and add tracks to their playlist while concurrently enjoying the recommended vids, and all within one browser window. I’ve only had a little play, but it looks kinda cool, and I intend to have a proper delve this weekend.

The service is a bit like a “video version of Spotify”, though it is worth noting that, although free to use, no ads will play in the mix on the jukebox service. The MUZU release launching the new service notes: “While MUZU.TV is an advertising-funded free music website, it has been careful to leverage more innovative ad formats such as ‘skinning’ the outside of the video player with premium entertainment-related advertisement, which don’t interrupt the viewing experience in any way”.



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