New publishing company for BBC magazines launched

By | Published on Friday 21 October 2011


Exponent, the private equity group which acquired the BBC’s magazine business back in August, has launched a new company to publish the 33 titles it got as part of the deal, which include both Top Of The Pops Magazine and the BBC Music Magazine.

The new company, to be called Immediate Media Co, has appointed Stephen Alexander as its Chairman, who back in the day held the same role with EMI. Tom Bureau, the CEO of another Exponent-owned publishing company, will take the same role at the new firm.

The BBC’s commercial division, BBC Worldwide, was forced to sell its magazine business as a result of government pressure to streamline or offload those operations not directly linked to driving extra revenues for the Beeb’s broadcasting assets.

Many of those magazines directly linked to a BBC TV franchise will still be ultimately owned by BBC Worldwide, but will be contract published by Immediate. Other titles were sold outright to the new company as part of Exponent’s acquisition.