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Radio 1 to stage big pop fest for Olympics
By CMU Editorial | Published on Monday 17 January 2011
Radio 1 will stage the “biggest and most ambitious” live pop music show in its history as part of the cultural festival that will be staged alongside next year’s London Olympics, because that’s a great use of the BBC’s reduced funds, isn’t it? I mean, if it wasn’t for the BBC stepping in, who else would stage London-based pop music events aimed at the poorly serviced mainstream commercial music audience? Praise the Lord for Radio 1.
So big and ambitious is this Olympics pop fest that the station’s live events man Jason Carter will dedicate himself to it more or less exclusively from next month (I say more or less, he’ll still head up the BBC Introducing programme). While Carter is in Olympics mode Neil Wyatt will oversee Radio 1 and 1Xtra’s other live event projects, includeing the annual Big Weekend flim flam.
Says the Beeb’s pop music overseer Andy Parfitt: “BBC Radio 1’s music event for London Festival 2012 is going to be our biggest and most ambitious event and Jason will bring all his vast experience and knowledge to delivering something extremely special to the young audiences that live in the boroughs surrounding the Olympic site”.
