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Roxanne de Bastion, ShaoDow and Eckoes to discuss and dissect their artist businesses at Cambridge’s City Roots festival

By | Published on Wednesday 14 February 2018

Artist:Entrepreneur Day

The Featured Artists Coalition and CMU:DIY will next month present the first ever Artist:Entrepreneur Day, as part of the City Roots festival in Cambridge on Thursday 1 Mar.

This new event aimed at aspiring artists and future industry talent will see three artist entrepreneurs open up their respective artist businesses and discuss their decisions and experiences to date. The artist entrepreneurs leading this first edition are Roxanne de Bastion, ShaoDow and Eckoes.

Each artist entrepreneur will discuss how they manage and monetise their music rights, their experiences gigging and touring, how they developed their brand and identity, and which channels are most effective for engaging fans. They will also discuss how they chose the business partners they currently work with, and what role each partner plays.

Joining the artist entrepreneurs will be ten music industry experts who will offer practical advice on the business side of music, and explain how they support the artists they work with. Alongside that, CMU:DIY will present five new A:E Guides helping attendees understand music revenues, music rights and the music business.

The Artist:Entrepreneur Day is a new educational initiative – piloted by FAC and CMU:DIY last year – with a unique artist-to-artist approach. After the launch at City Roots in Cambridge, it will tour to other UK towns and cities in partnership with other festivals and venues around the country.

FAC’s Lucie Caswell says: “The FAC recognises that artists are the primary value creators in the music business, and that a community of artist businesses sits at the heart of the music industry. Each artist business is a multi-faceted enterprise, and a key role of the FAC is to help the artist entrepreneurs that make up our membership develop and grow their individual businesses”.

She goes on: “We believe that a crucial part of that is encouraging existing artist entrepreneurs to share their experiences, and to talk through the approaches they have taken and the business partners they have worked with. That’s what the Artist:Entrepreneur Day is all about, backed up by our colleagues and collaborators from across the music industry, and our co-hosts CMU:DIY”.

More details about the Artist:Entrepreneur Day are available here.

Tickets are available here.

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