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Media
SeeSaw saved
By CMU Editorial | Published on Friday 15 July 2011
Online on-demand TV service SeeSaw – the iPlayer-like platform that span out of the Project Kangaroo venture instigated by the BBC, ITV and Channel 4 before the competition regulator stepped in – has been saved.
As previously reported, current SeeSaw owner Arqiva announced in May that the service was to shut down after the company had failed to find a buyer or new partners for the flagging venture. But now it’s been confirmed that a consortium led by Criterion Capital Partners – which bought Bebo from AOL – has stepped in with a £10 million plus deal to save the service.
Various other investors will join with Criterion to try and make a go of the on-demand platform, which offers both an ad-funded free and subscription option. The new company will be led by former BBC exec and Channel 4 CEO Michael Jackson, who is also one of the new investors.
Said Jackson: “The TV industries in the UK and abroad will continue to be reshaped in ways no one can quite predict, however it is clear that web-delivered programming will play a vital role in that transformation. The technology behind SeeSaw is world class and the group behind the bid has a great mix of entrepreneurial and industry experience”.
SeeSaw is a really good service, we should all use it so it survives. And anyone reading this from ITV, dump your rubbish ITV Player and licence all your content to these guys. The era of control is over, remember, get with the moment. Thank you.
