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The Orchard opens Tokyo office

By | Published on Thursday 22 August 2019

The Orchard

Sony owned distributor The Orchard has opened a new office in Tokyo. The new division will be headed up by Yuuki Kaneko, who joins from Amazon Japan.

“We are excited to enter the Japanese market and have Yuuki and the Tokyo team working with independent labels and artists to embrace the opportunities offered by Japan’s ongoing shift to streaming”, says Orchard CEO Brad Navin.

He goes on: “Yuuki’s substantial knowledge of both the digital and physical business within Japan will help us deliver on our goal of having local support in every key part of the world, led by people who have a firm grasp on the region’s strengths and deeply understand the music culture and industry. This expansion gives even greater reach to our global market solution for discovering music, reaching untapped audiences and advancing consumption”.

Kaneko adds that he is “honoured” to head up the new division, aiming to “bring the Japanese music community to new heights on a global scale” while also seeking to “grow and develop The Orchard’s international roster within the territory”.

The Orchard now has over 40 offices across the US, Europe, Asia and Australia.