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Business News CMU Insights Update Education & Events
Friday at the Great Escape conference
By CMU Editorial | Published on Thursday 11 May 2023
Tomorrow’s CMU+TGE focus is music and the creator economy, presented in association with Songkick. Tapping into CMU Insights research, we will provide an overview of the wider creator economy in 2023, and discuss where music and music-makers fit into all that.
We’ll then dissect and discuss the growing number of tools, platforms and market-places being used by creators of music to write, record and iterate music, to facilitate collaborations, and to generate new income from their creative expertise. And we’ll look at what being part of the creator economy can mean for musicians – as both creators and consumers.
Plus, what are the rights and licensing implications when music-makers collaborate online, and buy and sell beats, stems and samples.
Among other people, we will hear from Dann Liebermann at The Elements Music, Gareth Halsall at Beatport, Hannah Joseph at Decibelle, Iman Habibi Shad at Beatlift, and Nick Eziefula at Simkins.
At lunchtime we will once again present some keynote conversations. Joining us on stage will be Holly Bishop, Chief Operating & Commercial Officer of NME Networks. She will discuss how mass content creation has completely changed the landscape of music media, and what tactics NME Networks has adopted to become even more crucial in artist discovery.
In the afternoon, we’ll review the digital tools and platforms that help frontline artists – and other creators in and beyond music – to grow their fanbases and monetise the fan relationship. Plus, what can the music community learn from online creators on YouTube, TikTok and Instagram, and what can the online creators learn from the music industry?
Among those joining the discussions will be Alex Lee Thomson from Green House Group, Corbyn Asbury from YouTube, George James from Be-Hookd Digital, Stephanie Adamu from Empire, Lucy von Hagen from Playliveartist, and Rhia Patel from Songkick.
All of this happens in Conference 1 at the Leonardo Royal Waterfront hotel.
And don’t forget, there is also a packed programme of panels, workshops, parties and networking events presented by TGE’s industry partners. Check out the official TGE app for more information on all of those.
