Media

Two TLRC stations to rebrand to Alpha

By | Published on Monday 27 July 2009

OfCom has given the revamped Local Radio Company permission to change the names and on air format of two of its radio stations – Durham FM and Minster Northallerton. They will be rebranded as Alpha radio stations and network shows with another TLRC station, Darlington-based Alpha Radio. Only the breakfast show on each of the three stations will be locally produced.

As previously reported, there was a change of management at TLRC recently, with the bosses of rivals UKRD taking control, and they’ve been streamlining the local radio firm’s operations ever since.



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