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Warner Music launches new label with Matthew Vaughn’s Marv Studios

By | Published on Friday 12 November 2021

Warner Music

Warner Music has entered into a new joint venture with Matthew Vaughn’s TV and film production outfit Marv. The two companies have launched new label Marv Music, which will put out original music for films as well as standalone soundtrack and film-inspired album releases. The new venture will be led by former RCA UK and Polydor Managing Director Colin Barlow.

“Music is an essential part of story-telling and film; and something I have always been passionate about”, says Vaughn. “This partnership with one of the world’s leading record companies, gives us the platform to expand creatively, as well as grow our overall media business”.

Marv CEO Zygi Kamasa adds: “This joint venture marks the start of an ambitious musical journey with Warner Music Group and we welcome an experienced music executive like Colin to the Marv family. Alongside our scaled-up production activity launching multiple franchise films, it signals our ambition to work with the best artists to create world-leading music for film and music fans to enjoy for years to come”.

Meanwhile, Warner Music CEO For Recorded Music, Max Lousada, comments: “Together, music and film create powerful cultural moments, with songs playing a huge role in propelling a narrative and amplifying its emotional impact. This partnership is a dynamic way for our artists to collaborate with other original storytellers, expand their creative universes, and reach massive new audiences”.

Marv Music’s first release – put out jointly with Warner’s Parlophone label – will be ‘Measure Of A Man’, a track for upcoming film ‘The King’s Man’, performed by FKA Twigs. That will arrive next week. Another song, ‘The Christmas Sweater’, performed by Michael Buble – taken from another imminent film, ‘Silent Night’ – will follow later this month.